The use of Trade Gothic Condensed is a reference to the gazillion business covers that use it. And I chose the CMYK color palette as a nod to 4-color printing.
Showing posts with label CMYK. Show all posts
Showing posts with label CMYK. Show all posts
Thursday, November 19, 2009
AIGA Poster for Creative Mass Happy Hour
The theme for this Creative Mass poster/email is resolutions. The only copy provided was the details for the event. After considering using some kind of illustration, I settled on a typographic solution instead.
The use of Trade Gothic Condensed is a reference to the gazillion business covers that use it. And I chose the CMYK color palette as a nod to 4-color printing.
The use of Trade Gothic Condensed is a reference to the gazillion business covers that use it. And I chose the CMYK color palette as a nod to 4-color printing.
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