This 5.5″ x 8.5″ softcover book features french flaps, a bright orange spot color, and a die cut. The interior is a two-color blue and black design.
As a veteran author and astute businesswoman, Ms Quinlan had a specific vision for this book based on her knowledge of her audience and her business purposes. From a design perspective, she wanted this book to be friendly, accessible, and convey a respect for women. We worked very closely with Mary Lou and her two co-authors to achieve these objectives. We collaborated to achieve the right length for the interior, a good balance of images to text, and the appropriate emotional tone with the photographs. This was a time intensive project for all involved, but the outcome was a unanimous success.
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